Reasons behind Your Website Low Ranking in the Google Search

There are a number of reasons why a website may have a low ranking in Google search results. Some common factors that can affect a website's ranking include:

  1. Poor website quality: Google algorithms are designed to rank websites that are high quality, useful, and relevant to the user's search query. Websites with low-quality content, poor user experience, or spammy tactics may be ranked lower in search results.
  2. Lack of relevance: A website may have a low ranking if it is not relevant to the user's search query. Google algorithms try to match the user's search query with the most relevant and useful websites, so it is important to ensure that your website's content is relevant to the keywords and topics that you want to rank for.
  3. Lack of authority: Google algorithms may also consider the authority and credibility of a website when ranking it in search results. Websites that are well-established and have a strong reputation may be ranked higher than newer or less well-known websites.
  4. Technical issues: There may be technical issues with a website that can affect its ranking, such as slow loading times, broken links, or errors in the website's HTML code.
  5. Competition: There may be a lot of competition for certain keywords and topics, which can make it more difficult for a website to rank well. In these cases, it may be necessary to use search engine optimization (SEO) techniques in order to improve the website's ranking.

By addressing these issues and improving the quality and relevance of your website, you may be able to improve its ranking in Google search results.

Why is Not Your Website On the top Search Result?

Your website may be struggling to get to the top for so many reasons. It seems that you have been doing SEO for a long time without getting the best results.

Here are the reasons or possibilities your website is not getting the ranking on Google.

Possibilities that may affect your website ranking

SEO is not a miracle that turns your website ranking.

You did not give enough time, Always remember that, Your target keywords are competitive.

All the things must be done, and they must be done in order. Even if it takes time to research, create and implement a strategy and start producing content. Google takes more time to realize that changes have been made, and then it must wait for the search engine to determine if it is really providing a new value.

While it is nothing wrong with the selection of competitive keywords, and it would be better if you chose the right area and select the keywords you can classify with the authority of your current domain.

You can try to start small and choose the easiest keywords to go first. You can expand and target more competitive keywords as your website grows.

Your website is new in this domain

Maybe your website is very new and you have not created too much content or link and your website is not still classified.

  • Mostly you need these two things to get the high position in the search results.
  • Powerful Backlinks
  • High-quality Content
  • In addition, there is a waiting period in which new websites with lower results are maintained. The most competitive niches tend to have a longer waiting period.
  • Your content simply lacks quality
  • Don’t prefer the “Long Content” over “High Quality”

Although it is true that the longer content generally has better performance, like full of the 2000 words, if it filled with over words, and from that, you cannot get the rank of your website.

So what should you do?

Look at the competitors in the search results for your target keywords, after studying them you should try to match the quality of the content in terms of the depth, length and optimization on the page.

Your website is not compatible with mobile
The use of mobile devices is overtaking the desktop platform, so it is vital to have a website compatible with mobile devices.

If you do not consider that, then ready for the undesired results. Ideally, your site is viewed on a mobile or iPad. And if it is not correct, then people may felt bad user experience and then Google will definitely punish you.

At last, what you should do?

There are a number of steps that you can take to improve the ranking of your website in search engine results:

  1. Use relevant and high-quality content: Google algorithms are designed to rank websites that are useful and relevant to the user's search query. By creating high-quality, informative, and useful content, you can improve the chances of your website ranking well.
  2. Use keywords and phrases: Including relevant keywords and phrases in your website's content and metadata (such as the title and description tags) can help search engines understand the content and context of your website. This can help your website rank well for those keywords and phrases.
  3. Optimize your website's technical elements: There are a number of technical elements that can affect your website's ranking, such as the loading speed of your website, the structure of your URLs, and the presence of broken links. By optimizing these elements, you can improve your website's ranking.
  4. Build high-quality backlinks: Backlinks are links from other websites to your website. Google algorithms consider the number and quality of backlinks when ranking websites, so it is important to try to get high-quality backlinks from reputable websites.
  5. Use structured data: Structured data, also known as schema markup, is a way of annotating your content so that search engines can better understand the information on your website. Using structured data can help improve your visibility in search results.

By following these tips, you can improve your website's ranking in search results and attract more visitors. It is important to note that improving a website's ranking can take time and effort, and it is advisable to stay up-to-date with the latest best practices and algorithms used by search engines.

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Aditya Pandey is a well-known Indian Blogger, SEO Expert, and YouTuber. He is the founder and CEO of MyDigital Crown, a Digital Marketing Company that provides Digital Marketing Services, SEO
Mumbai Website
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